Dave was on the CBS Morning Show because of his video. As I write this his video has already had over a million hits and over 8000 comments. If you do a search on Google for "united breaks guitars".....you'll get over 13 million hits. Pretty sure United is wishing they had handled this differently by now. The CBS interview is embedded below. I wouldn't be surprised to see him performing this on one of the talk shows in the very near future.
Watch CBS Videos Online
United has made one statement that I could find quoted in this July 9th Yahoo article:
"While we mutually agree that this should have been fixed much sooner, Dave Carroll's excellent video provides United with a unique learning opportunity that we would like to use for training purposes to ensure all customers receive better service from us."
Short video put up on July 10th by Dave Carroll. United has offered to compensate him and his reply to that.
How about a video of Mr. Carroll singing something besides United Breaks Guitars. Here is a little ditty called, A Woman Like You.